
1.		Understanding customer choices: a key to successful management of hospitality services / Rohit Verma, Gerhard Plaschka, Jordan J. Louviere Autor: Verma, Rohit Coautor: ; Plaschka, Gerhard Louviere, Jordan J
2.		The art and science of customer choice modeling: reflections, advances, and managerial implications / Rohit Verma, Gerhard Plaschka Autor: Verma, Rohit Coautor: ; Plaschka, Gerhard
3.		Safeguarding your customers: the guest's view of hotel security / Julie Feickert [et al.] Resp- Sec.: Feickert, Julie Verma, Rohit Plaschka, Gerhard Dev, Chekitan S. COTA(S): RE-1268
4.		Safeguarding your Customers : The Guest's view of hotel security / Julie Feickert [et al.] Autor: Feickert, Julie; Verma, Rohit; Plaschka, Gerhard; Dev, Ckekitan S. Data Publicação: 2006 Col.autor: Cornell University COTA(S): 18161.12