Predicting Wine Tourism Intention: Destination Image and Self-congruity / Marlene A. Pratt, Beverley Sparks

AUTOR(ES): Pratt, Marlene A.; Sparks, Beverley

IN: Journal of travel & tourism marketing. - Binghamton, 1996- , ISSN 1054-8408. - Vol. 31, nºs. 3/4 (April - June 2014), p. 443 - 460

ASSUNTOS: Destinos turísticos; Imagem de marca; Imagem turística; Comportamento turístico; Enoturismo; Vinho