Hotel trademarks in organic search: A longitudinal cross-national study / Srikanth Beldona, Kunwei Lin, Mingzhu Chen

Autor: Beldona, Srikanth

COTA(S): RE-111

Visual rhetoric and ethics in marketing of destinations / Adriana Campelo, Robert Aitken, Juergen Gnoth

Autor: Campelo, Adriana

COTA(S): RE-111

Self-congruity theory: to what extent does it hold in tourism? / Philipp Boksberger, Sara Dolnicar, Chistian Laesser, Melanie Randle

COTA(S): RE-111

World heritage site- Is it an effective brand name? A case study of a religious heritage site / Yaniv Poria, Arie Reichel, Raviv Cohen

Autor: Poria, Yaniv

COTA(S): RE-111

An integrative model of place image: exploring relationships between destination, product, and country images / Statia Elliot, Nicolas Papadopoulos, Samuel Seongseop Kim

Autor: Elliot, Statia

COTA(S): RE-111

Brand personality of tourist destinations: An application of self-congruity theory / Ahmet Usakli, Seyhmus Baloglu

Autor: Usakli, Ahmet

COTA(S): RE-1193

The relevance of visitors' nation brand embeddedness and personality congruence for nation brand identification, visit intentions and advocacy / Nicola E. Stokburger-Sauer

Autor: Stokburger-Sauer, Nicola E.

COTA(S): RE-1193

Brand equity, brand loyalty and consumer satisfaction / Janghyeon Nam, Yuksel Ekinci, Georgina Whyatt

Autor: Nam, Janghyeon

COTA(S): RE-1253

Territorial brands for tourism development: A statistical analysis on the Marche Region / Eleonora Lorenzini, Viviana Calzati, Paolo Giudici

Autor: Lorenzini, Eleonora

COTA(S): RE-1253

Visual rhetoric and ethics in marketing of destinations / Adriana Campelo, Robert Aitken, Juergen Gnoth

Autor: Campelo, Adriana

COTA(S): RE-111