Turismo de Portugal

101. 

Digital Marketing: Strategy, Implementation and Practice / Dave Chaffey; Fiona Ellis-Chadwick

Autor: Timothy, Dallen J. Coautor: ; Ellis-Chadwick, Fiona

COTA(S): 14250

Monografias  
102. 

A destination-branding model: An empirical analysis based on stakeholders / Juan A. García, Mar Gómez, Arturo Molina

Autor: A. García, Juan Coautor: ; Gómez, Mar
Molina, Arturo

COTA(S): RE-1193

Analíticos  
103. 

“Step into the Real Texas”: Associating and claiming state narrative in advertising and tourism brochures / Eli Avraham, Daniel Daugherty

Autor: Avraham, Eli Coautor: ; Daugherty, Daniel

COTA(S): RE-1193

Analíticos  
104. 

Understanding the impact of culinary brand equity and destination familiarity on travel intentions / Jeou-Shyan Horng [et al.]

Resp- Sec.: Jeou-Shyan, Horng
Chih-Hsing, Liu
Hsin-Yu, Chou
Chang-Yen, Tsai

COTA(S): RE-1193

Analíticos  
105. 

Identifying Critical Brand Contact Elements of a Tourist Destination: Applications of Kano's Model and the Importance–satisfaction Model / Kuo-Chien Chang, Mu-Chen Chen, Chia-Lin Hsu

Autor: Kuo-Chien, Chang Coautor: ; Mu-Chen, Chen
Chia-Lin, Hsu

COTA(S): RE-1610

Analíticos  
106. 

Wine Tourism in Spain: Denomination of Origin Effects on Brand Equity / Mar Gómez, Arturo Molina

Autor: Gómez, Mar Coautor: ; Molina, Arturo

COTA(S): RE-1610

Analíticos  
107. 

La imagen de España. La importancia de la Marca / Emilio Lamo de Espinosa

Autor: Lamo de Espinosa, Emilio

COTA(S): RE-319

Analíticos  
108. 

La fondation Mécène & Loire : Un atout pour le développement du Maine-et-Loire / Alain Ratour, Myriam Germain

Autor: Ratour, Alain Coautor: ; Germain, Myriam

COTA(S): RE-411

Analíticos  
109. 

Políticas Públicas em Portugal / Maria de Lurdes Rodrigues [et al.]

Data Publicação: 2012 Coautor: Rodrigues, Maria de Lurdes, coord.
Silva, Pedro Adão e, coord.

COTA(S): 18776

Monografias  
110. 

Águas, refrigerantes e cervejas : Abrir a janela da sazonabilidade / Antero Jacinto

Autor: Jacinto, Antero

COTA(S): RP-924

Analíticos