Territorial brands for tourism development: A statistical analysis on the Marche Region / Eleonora Lorenzini, Viviana Calzati, Paolo Giudici

Autor: Lorenzini, Eleonora

COTA(S): RE-1253

Visual rhetoric and ethics in marketing of destinations / Adriana Campelo, Robert Aitken, Juergen Gnoth

Autor: Campelo, Adriana

COTA(S): RE-111

Águas, refrigerantes e cervejas : Abrir a janela da sazonabilidade / Antero Jacinto

Autor: Jacinto, Antero

COTA(S): RP-924

Branding de destinos / Gavin Eccles

Autor: Eccles, Gavin

COTA(S): RP-1789

Serviço, experiência e economias transformadas / Jorge de Jesus

Autor: Jesus, Jorge

COTA(S): RP-1789

A perspectiva do Mediterrâneo e Balcãs / Manolis Psarros

Autor: Psarros, Manolis

COTA(S): RP-1789

A model of destination branding: Integrating the concepts of the branding and destination image / Hailin Qu, Lisa Hyunjung Kim, Holly Hyunjung Im

Autor: Qu, Hailin

COTA(S): RE-1193

Impact of brand diversification on firm performance: a study of restaurant firms / Kyuwan Choi [et al.]

COTA(S): RE-1822

Image and positioning of the European tourism market from the perspective of Spanish tourists / Sérgio Dominique Ferreira Lopes, José Agostinho Silva

Autor: Lopes, Sérgio Dominique Ferreira

COTA(S): RP-1818

A conceptual examination of the induced tourism phenomenon in Ireland / Noëlle O'Connor

Autor: O'Conner, Noëlle

COTA(S): RP-1818