Hotelaria e Turismo : Reflexão sobre as marcas de spas / Turismo de Portugal, I.P.
COTA(S): 13770
Handbook on tourism destination branding / World Tourism Organization, European Travel Commission
COTA(S): 12459; 12459-Dg; 12459-A-Dg
Qualité & tourisme: du marketing au management / Dir. Claudine Desvignes
COTA(S): RE-411
Superbrands: marcas de excelência em Portugal 2009 / Superbrands Portugal
COTA(S): 12556
How to brand nations, cities and destinations- A planning book for place branding / Teemu Moilanen; Seppo Rainisto
COTA(S): 13134
XVI Congresso AECIT- Retos para el turismo Español. Cambio de paradigma / Asociación Española de Experto Científicos en Turismo (AECIT)
COTA(S): 15162-Dg
Customer orientation or competitior orentation : Wich marketing stategy has a highter payoff for hotel brands? / Chekitan S. Dev. [et al.]
COTA(S): 18161.05
Handbook on E-marketing for tourism destinations / World Tourism Organization and European Travel Commission
COTA(S): 12161-I; 12161-II; 12161-Dg
Global brand expansion : How to select a market entry strategy / Chekitan S. Dev. [et al.]
COTA(S): 18161.07
Bolsa de Turismo de Lisboa. Seminário Técnico: 1ª Conferência Internacional: o desafio dos serviços no turismo / Jean-Claude Baumgarten- WTTC
COTA(S): 4756-XVIII; 4756-XVIII.01; 4756-XVIII.02; 4756-XVIII.03; 4756-XVIII.04; 4756-XVIII.05; 4756-XVIII.06; 4756-XVIII.07; 4756-XVIII.08; 4756-XVIII.09; 4756-XVIII.10; 4756-XVIII.11; 4756-XVIII.12; 4756-XVIII.13; 4756-XVIII.14