The Constraints Experienced and Negotiation Strategies Attempted by Nonparticipants of a Festival Event / Soyoung Boo, Cynthia P. Carruthers, James A. Busser

AUTOR(ES): Soyoung, An; Carruthers, Cynthia P.; Busser, James A.

IN: Journal of travel & tourism marketing. - Binghamton, 1996- , ISSN 1054-8408. - Vol. 31, nºs. 1/2 (January-February-March 2014), p.

ASSUNTOS: Festivais; Eventos temáticos; Eventos turísticos; Comportamento do consumidor; Comportamento turístico; Estratégia