Marketing 3.0: a era da participação e colaboração / John Bowen

Autor: Bowen, John

COTA(S): RP-1789

Hotel and tourism trends / John Bowen

Autor: Bowen, John

COTA(S): 10325-I.04

Marketing for hospitality and tourism / Philip Kotler, John Bowen, James Makens

Autor: Kotler, Philip Data Publicação: 1999

COTA(S): 7236

Hospitality marketing research: a content analysis and implications for future research / John T. Bowen, Beverly A. Sparks

Autor: Bowen, John

The effect of employee uniforms on employee satisfaction / Kathy Nelson, John Bowen

Autor: Nelson, Kathy

Comentary on loyalty: a strategic commitment / Stowe Shoemaker, John Bowen

Autor: Shoemaker, Stowe