Turismo de Portugal

Título/Resp.:

Luxe for less: how do consumers react to luxury hotel price promotions? The moderating role of consumers' need for status / Wan Yang, Lu Zhang and Anna S. Mattila

Autor(es):

Wan, YangLu, ZhangMattila, Anna S.

IN:

Cornell Hospitality Quarterly / Cornell University. - California, ISSN 1938-9655. - Vol. 57, nº 1 (February 2016), p. 82 - 92

Assunto(s):

HotéisHotelaria de luxoPreçosPromoção turísticaConsumoConsumidores

Analíticos  
COTASIGLACÓDIGO BARRASESTADO
RE-1268CD300100031180Livre