Rural tourism and the craft beer experience: factors influencing brand loyalty in rural North Carolina, USA / Alison Murray, Carol Kline

AUTOR(ES): Murray, Alison; Kline, Carol

IN: Journal of Sustainable Tourism. - Avon, 1993- , ISSN 0966-9582. - Vol. 23, nºs. 8-9 (September-October 2015), p. 1198 - 1216

ASSUNTOS: Turismo rural; Bebidas alcoólicas; Artesanato; Marcas; Fidelização