The value orientation approach to understanding culture / Leah Watkins, Juergen Gnoth
Visual rhetoric and ethics in marketing of destinations / Adriana Campelo, Robert Aitken, Juergen Gnoth
Japanese tourism values: a means-end investigation / Leah J. Watkins, Juergen Gnoth
Sense of Place: The Importance for Destination Branding / Adriana Campelo [et al]
Localizing cultural values on tourism destination websites: the effects on users’ willingness to travel and destination image / Francisco Tigre Moura, Juergen Gnoth, Kenneth R. Deans
Elaborating on grounded theory in tourism research / Xavier Matteucci and Juergen Gnoth