Wine Tourism in Spain: Denomination of Origin Effects on Brand Equity / Mar Gómez, Arturo Molina
COTA(S): RE-1610
A model of tourism destination brand equity: The case of wine tourism destinations in Spain / Mar Gómez, Carmen Lopez, Arturo Molina
COTA(S): RE-1193
Differences in the city branding of European capitals based on online vs.offline sources of information / Arturo Molina [et al.]