Testing the moderation effect of hotel ambience on the relationships among social comparison, affect, satisfaction, and behavioral intentions / Dev Jani, Heesup Han
Overseas travelers’ decision formation for airport-shopping behavior / Heesup Han, Wansoo Kim, Sunghyup Sean Hyun
Customer retention in the eco-friendly hotel sector: examining the diverse processes of post-purchase decision-making / Heesup Han, Haejin Yoonb