1.		A positioning analysis of hotel brands / Chekitan S. Dev. [et al.]A positioning analysis of hotel brands / Chekitan S. Dev. [et al.] Autor: Dev, Ckekitan S.; Morgan, Michael; Shoemaker, Stowe Data Publicação: 2000 Col.autor: Cornell University COTA(S): 18161.02
2.		Brand Extension and customer loyalt : Evidence from the lodging industry / Weizhong Jiang [et al.] / Chekitan S. Dev. [et al.] Autor: Dev, Ckekitan S.; Jiang, Weizhong; Rao, Vithala R. Data Publicação: 2002 Col.autor: Cornell University COTA(S): 18161.04
3.		Customer orientation or competitior orentation : Wich marketing stategy has a highter payoff for hotel brands? / Chekitan S. Dev. [et al.] Autor: Dev, Ckekitan S.; Zhou, Kevin Zheng; Brown, Jim; Agarwal, Sanjeev Data Publicação: 2008 Col.autor: Cornell University COTA(S): 18161.05