Expanding the functional information search model / Christine A. Vogt, Daniel R. Fesenmaier
Assessing advertising in a hierarchical decision model / Sangwon Park, Juan L. Nicolau, Daniel R. Fesenmaier
COTA(S): RE-1253
Evaluating destination advertising / Jason L. Stienmetz, Joel G. Maxcy, Daniel R. Fesenmaier
COTA(S): RE-111