Understanding the mediated moderating role of customer expectations in the customer satisfaction model: the case of casinos / IpKin Anthony Wong, Leonardo (Don) A.N. Dioko
Student career prospect and industry commitment: The roles of industry attitude, perceived social status, and salary expectations / Yim King Penny Wan, IpKin Anthony Wong, Weng Hang Kon
A multilevel investigation of the role of retail stores in cross-border shopping / Ipkin Anthony wong and Iok Keng Veronica Lam
Linking travel motivation and loyalty in sporting events: The mediating roles of event involvement and experience, and the moderating role of spectator type / Ipkin Anthony Wong and Sio Lai Wendy Tang
Ecotourism social media iniciatives in China / Mingming Cheng [et al.]
Exploring event bundling: the strategy and its impacts / Yueying Hazel Xu, IpKin Anthony Wong and Xiuchang Sherry Tan