The impact of tourism mini-movies on destination image: the influence of travel and advertising disclosure / Tianyi Gong and Vincent Wing Sun Tung

Gong, Tianyi; Tung, Vincent Wing Sun

Journal of travel & tourism marketing. - Binghamton, 1996- , ISSN 1054-8408. - Vol. 34, n.º 1 - 3 (January - April 2017), p. 416 - 428

Publicidade turística; Cinema; Marketing turístico; Imagem turística; Destinos turísticos