How Fast Do New Hotels Ramp Up Performance? / Cathy A. Enz, Ángel Peiró-Signes, María-del-Val Segarra-Oña
A Comparison of the Influence of Purchaser Attitudes and Product Attributes on Organic Wine Preferences / Imran Rahman, Tyler Stumpf, Dennis Reynolds
Marketing e comunicação na estratégia de desenvolvimento turístico das montanhas mágicas / Joaquim Pereira
Marketing 3.0 / João Geraldes
The business of Sport management : Second Edition / John Beech
Le Muséum de Toulouse: une stratégie participative sur le web 2.0 / Francis Duranthon
Marketing 3.0: a era da participação e colaboração / John Bowen
Marketing for Hospitality and Tourism / Philip R. Kotler
A Study of the Key Strategic Drivers of the Use of the World Heritage Site Designation as a Destination Brand / Jason Ryan, Sari Silvanto
La communication des musées et lieux culturels s'empare des réseaux sociaux / Sébastien d'Anjou
Manual de renovação de hotéis ambientalmente responsável / Manuel Ai Quintas
Online purchasing tickets for low cost carriers: An application of the unified theory of acceptance and use of technology (UTAUT) model / T. Escobar-Rodríguez, E. Carvajal-Trujillo