1.		Appealing to tourists via branded entertainment: From theory to practice / Simon Hudson and Vincent Tung Autor: HUDSON, Simon Coautor: ; Tung, Vincent
2.		After over 25 years of accrediting beaches, has Blue Flag contributed to sustainable management? / Rosa M. Fraguell [et al.] Resp- Sec.: Fraguell, Rosa M. Martí, Carolina Pintó, Josep Coenders, Germá
3.		First-class in-flight services and advertising effectiveness: Antecedents of customer-centric innovativeness and brand loyalty in the United States (US) airline industry / Seontaik Kim, Insin Kim and Sunghyup Sean Hyun Autor: Seontaik, Kim Coautor: ; Insin, Kim Sunghyup, Sean Hyun
4.		The effects of perceived destination ability and destination brand love on tourists' loyalty to post-disaster tourism destinations: The case of Korean tourists to Japan / Kwang-Ho Lee and Sunghyup Sean Hyun Autor: Kwang-Ho, Lee Coautor: ; Sunghyup, Sean Hyun
5.		A model of brand prestige formation in the casino industry / Jinsoo Hwang and Heesup Han Autor: Jinsoo, Hwang Coautor: ; Heesup, Han
6.		O desafio da nação-valor / Francisco Jaime Quesado Autor: Quesado, Francisco Jaime
7.		From internal brand management to organizational citizenship behaviours: Evidence from frontline employees in the hotel industry / Isabel Buil, Eva Martínez, Jorge Matute Autor: Buil, Isabel Coautor: ; Martínez, Eva Matute, Jorge
8.		The value of region of origin, producer and protected designation of origin label for visitors and locals: the case of Fontina cheese in Italy / Elena Maria Marcoz, T. C. Melewar and Charles Dennis Autor: Marcoz, Elena Maria Coautor: ; Melewar, T. C Dennis, Charles
9.		The role of customer engagement in building consumer loyalty to tourism brands / Kevin Kam Fung So [et al.] Resp- Sec.: So, Kevin Kam Fung King, Ceridwyn Sparks, Beverley Ying, Wang
10.		Le totem urbain, outil d'appropriation de la ville / Charles-Edouard Houllier-Guibert Autor: Houllier-Guibert, Charles-Édouard
11.		Synthesis of city branding literature (1988 - 2014) as a research domain / Senay Oguztimur and Ulun Akturan Autor: Oguztimur, Senay Coautor: ; Akturan, Ulun
12.		Tourism startegy development and facilitation of integrative processes among brand equity, marketing and motivation / Chih-Hsing Sam Liu, Sheng-Fang Chou Autor: Chih-Hsing, Liu Coautor: ; Sheng-Fang, Chou