Supply-chain considerations in marketing underdeveloped regional destinations: a case study of Chinese tourism to the Goldfields region of Victoria / Yan Zhang, Peter Murphy
Policy communities, networks and issue cycles in tourism destination systems / Meredith Wray
How to brand nations, cities and destinations- A planning book for place branding / Teemu Moilanen; Seppo Rainisto
Measuring the return from Australian Tourism marketing expenditure / Nara Kulendran, Larry Dwyer