Carnival cruise lines: burnishing the brand / Robert J. Kwortnik JR.

Autor: JR., Robert J. Kwortnik

COTA(S): RE-1268

Is that a finger in my chili? Using affective advertising for postcrisis brand repair / Kathryn A. Braun-Latour, Michael S. Latour, Elizabeth F. Loftus

Autor: Braun-latour, Kathryn A. Coautor: ; LaTour, Michael S., co-autor
Loftus, Elizabeth F., co-autor

COTA(S): RE-1268

Image association and European Capital of Culture: empirical insights through the case study of Liverpool / Paurav Shukla, Janice Brown, Donna Harper

Autor: Shukla, Paurav Coautor: ; Brown, Janice
Harper, Donna

COTA(S): RE-259

India - the Asia and Pacific intra-regional outbound series / World Tourism Organization

Data Publicação: 2006 Col.autor: OMT

COTA(S): 11625.04

Carnival Cruise Lines: charting a new brand course / Chekitan S. Dev

Autor: Dev, Chekitan S.

COTA(S): RE-1268

Destination brands vs destination images: do we know what we mean? / Asli D. A. Tasci, Metin Kozak

Autor: Tasci, Asli D. A; Kozak, Metin

COTA(S): RE-1370

The role of brand affiliation in hotel market value / John O'Neill, Qu Xiao

Autor: O Neill, John W. Coautor: ; Qu, Xiao

COTA(S): RE-1268

Tourism in the new Europe: the challenges and opportunities of EU enlargement / Derek Hall, Melanie Smith, Barbara Marciszewska

Autor: Hall, Derek R. Data Publicação: 2006 Coautor: Smith, Melanie, co-autor
Marciszewska, Barbara, co-autor

COTA(S): 11618

Tendências do mercado turístico austríaco: 16º emissor de turistas para Portugal / Fernanda Ramos

Autor: Ramos, Fernanda

How affective commitment boosts guest loyalty (and promotes frequent-guest programs) / Anna S. Mattila

Autor: Mattila, Anna S.

COTA(S): RE-1268