Título/Resp.:	Effective destination advertising: Matching effect between advertising language and destination type / Jaemun Byun, SooCheong (Shawn) Jang
Autor(es):	Byun, Jaemun; Jang, SooCheong (Shawn)
IN:	Tourism Management. - London, 1982, ISSN 0261-5177. - Vol. 50 (October 2015), p. 31 - 40
Assunto(s):	Destinos turísticos; Tipologia; Línguas; Atractivos turísticos; Propaganda de turismo

COTA	SIGLA	CÓDIGO BARRAS	ESTADO
RE-1193	CD	300100028881	Livre