1.		Sport Consumer Behavior : Marketing Strategies / D.Funk Autor: Funk, Daniel C.; Alexandris, Kostas; McDonald, Heath Data Publicação: 2013
2.		Strategic winery tourism and management : Building competitive winery tourism and winery management strategy / Lee, Kyuho Autor: Lee, Kyuho
3.		Market profiling and positioning of parks brands in Kenya (case of premium and under-utilized parks) / Shem Wambugu Maingi, Alice Ondigi, Joseph Kibuye Wadawi Autor: Maingi, Shem Wambugu Coautor: ; Ondigi, Alice N. Wadawi, Joseph Kibuye
4.		Online branding: Development of hotel branding through interactivity theory / Albert A. Barreda [et al.] Resp- Sec.: Barreda, Albert A. Bilgihan, Anil Nusair, Khaldoon Okumus, Fevzi
5.		From internal brand management to organizational citizenship behaviours: Evidence from frontline employees in the hotel industry / Isabel Buil, Eva Martínez, Jorge Matute Autor: Buil, Isabel Coautor: ; Martínez, Eva Matute, Jorge
6.		Place branding performances in tourist local food shops / Chiara Rabbiosi Autor: Rabbiosi, Chiara
7.		Contradictions of capitalism in the South African Kalahari: indigenous Bushmen, their brand and baasskap in tourism / Stasja Patoelja Koot Autor: Koot, Stasja Patoelja
8.		The role of customer engagement in building consumer loyalty to tourism brands / Kevin Kam Fung So [et al.] Resp- Sec.: So, Kevin Kam Fung King, Ceridwyn Sparks, Beverley Ying, Wang
9.		The role of customer engagement in building consumer loyalty to tourism brands / Kevin Kam Fung So [et al.] Resp- Sec.: So, Kevin Kam Fung King, Ceridwyn Sparks, Beverley Ying, Wang
10.		A model of brand prestige formation in the casino industry / Jinsoo Hwang and Heesup Han Autor: Jinsoo, Hwang Coautor: ; Heesup, Han
11.		The relationships among brand equity, culinary attration, and foreign tourist satisfaction / Chih-Hsing Sam Liu Autor: Chih-Hsing, Liu
12.		Same but different: Chinese-American and mainland Chinese consumers' perceptions of and behavior in a service failure situation / Karin Weber, Cathy Hsu and Beverly Sparks Autor: Weber, Karin Coautor: ; Hsu, Cathy H.C. Sparks, Beverley