Best kept secrets: an evaluation of South Australia's direct marketing campaign / Richard Trembath
Marketing to the visiting friends and relatives segment: an international analysis / Alastair Morrison [et al.]
Using brand awareness and brand image in tourism channels of distribution / Tracy Woodward
Targeting the CANZUS baby boomer explorer and adventurer segments / Thomas E. Muller, Megan Cleaver
The relationship between tourist motivations and the interpretation of place meanings / Martin Young
Japanese tourists' experience of the natural environments in North QLD Region - great barrier reef experience / Edward Kim, Diane Lee
Influences on tourism development decision making: coastal local government areas in Eastern Australia / Harold Richins, Philip Pearce
National online tourism policy initiatives for Australia / Pramod Sharma, Dean Carson, Terry DeLacy
A study of airlines' online reservation services on the internet / Rob Law, Rita Leung
Prediction and reality: the development of the Australian convention industry 1976-1993, and beyond / Malcom Cooper
A review of MICE industry evaluation and research in Asia and Australia 1988.1998 / Jack Carlsen
Development of MICE tourism in Australia: opportunities and challenges / Larry Dwyer, Nina Mistilis