Turismo de Portugal

1. 

Achieving destination advocacy and destination loyalty through destination brand identification / Vikas Kumar and Arun Kumar Kaushik

Autor: Kumar, Vikas Coautor: ; Kaushik, Arun Kumar

COTA(S): RE-1562

Analíticos  
2. 

Des slogans touristiques interchangeables: analyse du positionnement de 160 pays / Charles-Édouard Houllier-Guibert

Autor: Houllier-Guibert, Charles-Édouard

COTA(S): RE-410

Analíticos  
3. 

Branding the destination versus the place: The effects of brand complexity and identification for residents and visitors / Sebastian Zenker, Erik Braun, Sibylle Petersen

Autor: Zenker, Sebastian Coautor: ; Braun, Erik
Petersen, Sibylle

COTA(S): RE-1193

Analíticos  
4. 

Destination brand personality and destination brand attachment - the involvement of self-congruence / Zhuowei (Joy) Huang, Chaozhi Zhang and Jing Hu

Autor: Zhuowei, (Joy) Huang Coautor: ; Chaozhi, Zhang
Jing, Hu

COTA(S): RE-1562

Analíticos  
5. 

Customer engagement with tourism social media brands / Paul Harrigan [et al.]

Resp- Sec.: Harrigan, Paul
Evers, Uwana
Miles, Morgan
Daly, Timothy

COTA(S): RE-1193

Analíticos  
6. 

Fátima 2017: Ações para consolidar uma marca. 700.000 € para promover Fátima no mundo / Fernanda Ramos

Autor: Ramos, Fernanda

COTA(S): RP-1385

Analíticos  
7. 

Que desafios é que a Madeira tem? / Maria João Vieira Pinto e Sandra Pinto

Autor: Pinto, Maria João Vieira Coautor: ; Pinto, Sandra

COTA(S): A-1657

Analíticos  
8. 

How a green city brand determines the willingness to stay in a city: the case of Hong Kong / Chung-Shing Chan and Lawal M. Marafa

Autor: Chan, Chung-Shing Coautor: ; Marafa, Lawal M.

COTA(S): RE-1562

Analíticos  
9. 

Understanding the identity of Ibiza, Spain / Arturo Berrozpe, Sara Campo and María J. Yagüe

Autor: Berrozpe, Arturo Coautor: ; Campo, Sara
Yagüe, María J.

COTA(S): RE-1562

Analíticos  
10. 

Development and validation of a destination personality scale for mainland Chinese travelers / Li Pan [et al.]

Resp- Sec.: Li, Pan
Meng, Zhang
Gursoy, Dogan
Lu, Lu

COTA(S): RE-1193

Analíticos