1.		Global brand expansion: how to select a market entry strategy / Chekitan S. Dev, James R. Brown, Kevin Zheng Zhou Autor: Dev, Chekitan S. Coautor: ; Brown, James R., co-autor Zhou, Kevin Zheng, co-autor COTA(S): RE-1268
2.		Customer orientation or competitior orentation : Wich marketing stategy has a highter payoff for hotel brands? / Chekitan S. Dev. [et al.] Autor: Dev, Ckekitan S.; Zhou, Kevin Zheng; Brown, Jim; Agarwal, Sanjeev Data Publicação: 2008 Col.autor: Cornell University COTA(S): 18161.05
3.		Global brand expansion : How to select a market entry strategy / Chekitan S. Dev. [et al.] Autor: Dev, Ckekitan S.; Brown, James R.; Zhou, Kevin Zheng Data Publicação: 2007 Col.autor: Cornell University COTA(S): 18161.07