Expectation, motivation, and attitude: a tourist behavioral model / Cathy H.C.Hsu, Liping A. Cai, Mimi Li
A grid-group analysis of tourism motivation / Mimi Li [et al.]
An examination of Taiwan destination brand sssociations: from the perspective of mainland chinese Tourists / Zhuowei (Joy) Huang, Mimi Li & Qian Li
Emotional encounters of Chinese tourists to Japan / Mingjie Ji, Mimi Li and Cathy H. C. Hsu