
1.		Involvement and opinion leadership in tourism / Ute Jamrozy, Sheila J. Backman, Kenneth F. Backman Autor: Jamrozy, Ute Coautor: ; Backman, Sheila J. Backman, Kenneth F.
2.		The encyclopedia of ecotourism / David B. Weaver [et al.] Data Publicação: 2000 Resp- Sec.: Weaver, David Bruce Backman, Kenneth F. Cater, Erlet Eagles, Paul F.J. Mckercher, Bob COTA(S): 8421
3.		How potential tourists react to mass media marketing: advertising versus publicity / Marsha D. Loda, William Norman, Kenneth Backman Autor: Loda, Marsha D. Coautor: Norman, William C. Backman, Kenneth F.
4.		The challenge of Cuban tourism: a commentary on "Cuba at the crossroads" / Kenneth Backman Autor: Backman, Kenneth F. COTA(S): RE-1268
5.		Advertising and publicity: suggested new applications for tourism marketers / Marsha D. Loda, William Norman, Kenneth F. Backman Autor: Loda, Marsha D. Coautor: ; Norman, William C., co-autor Backman, Kenneth F., co-autor COTA(S): RE-111
6.		Walking in menphis: testing on DMO's marketing strategy to Millennials / Marsha D. Loda, Barbara C. Coleman, Kenneth F. Backman Autor: Loda, Marsha D. Coautor: ; Coleman, Barbara C. Backman, Kenneth F. COTA(S): RE-111
7.		Exploring user acceptance of 3D virtual worlds in travel and tourism marketing / Yu-Chih Huang [et al.] Resp- Sec.: Yu-Chih, Huang Backman, Sheila J. Backman, Kenneth F. Moore, Dewayne COTA(S): RE-1193
8.		A structural model to assess international visitors' perceptions about local foods in Tanzania / John T. Mgonja [et al.] Resp- Sec.: Mgonja, John T. Backman, Kenneth F. Backman, Sheila J. Moore, Dewayne Hallo, Jeffrey C. COTA(S): RE-926
9.		Exploring the implications of virtual reality technology in tourism marketing: an integrated research framework / Yu Chih Huang [et al.] Resp- Sec.: Huang, Yu-Chih Backman, Kenneth F. Backman, Sheila J Lan, Lan Chang COTA(S): RE-1610