Turismo de Portugal

1. 

Service customization: To upgrade or to downgrade? An investigation of how option framing affects tourists’ choice of package-tour services / Liyin Jin, Yanqun He, Haiyan Song

Autor: Liyin, Jin Coautor: ; Yanqun, He
Haiyan, Song

COTA(S): RE-1193

Analíticos  
2. 

When does a service guarantee work? The roles of the popularity of service guarantees and firm reputation / Liyin Jin, Yunhui Huang, Yanqun He

Autor: Liyin, Jin Coautor: ; Yunhui, Huang
Yanqun, He

COTA(S): RE-1193

Analíticos