The value-belief-emotion-norm model: investigating customers' eco-friendly behavior / Heesup Han, Jinsoo Hwang and Myong Jae Lee
Fostering customers' pro-environmental behavior at a museum / Heesup Han and Sunghyup Sean Hyun
Young travelers' intenttion to behave pro-environmentally: Merging the value-belief-norm theory and the expectancy theory / Kiattipoom Kiatkawsin and Heesup Han